M4C Collaborates with Ispahani Agro Limited to Promote Sustainable Agricultural Practices in Char Regions

Entrepreneurial ecosystems
In a bid to bolster sustainable agricultural practices and enhance the livelihoods of char farmers, M4C and Ispahani Agro Limited (IAL) have signed a Memorandum of Understanding (MoU) outlining their joint efforts. The MoU signed on July 20, 2023, seeks to advance environment-friendly agri-inputs (bio-pesticides, bio-fertilisers, and other organic products) while supporting the development of a 'safe food & nutrition-enriched' Bangladesh.

The collaboration with M4C marks IAL's expansion into char regions, promising to revitalize the market system for environment-friendly agri-inputs and services specifically tailored to the needs of char farmers. The broad objective of this landmark partnership is to promote sustainable agricultural practices and products in char regions, which are often vulnerable and face unique agricultural challenges.

Mitigating the effects of climate change with bio-agro inputs

Bio-agro inputs, derived from natural sources such as biofertilisers and biopesticides, hold immense potential in combatting climate change and disaster management. By enhancing crop resilience, improving soil health, reducing chemical usage, conserving water, promoting biodiversity, and aiding disaster preparedness and recovery, these inputs offer multifaceted benefits. Integrating bio-agro inputs into comprehensive and context-specific approaches will undoubtedly play a crucial role in mitigating the impacts of climate change and disasters while promoting environmental stewardship and resilience in farming communities.

The specific goals include implementing sales development plans for bio-pesticides, bio-fertilizers, organic products, and char-suitable vegetable and crop seeds. Furthermore, the MoU aims to raise awareness among char farmers about the benefits of using bio-pesticides, bio-fertilizers, and organic inputs, encouraging the adoption of appropriate and environmentally friendly agricultural practices. As part of the collaboration, M4C and IAL are set to expand and strengthen the sales and distribution of these vital inputs to ensure a more accessible and efficient supply chain for char farmers. The organizations will also take into consideration the distinct characteristics of char markets while formulating yearly sales and budget plans, ensuring a sustainable and impactful approach.


The partnership between M4C and Ispahani Agro Limited signifies a significant step towards achieving a 'safe food & nutrition enriched' Bangladesh while fostering the prosperity of char farmers. By combining their expertise and resources, the two entities are poised to make a substantial contribution to the nation's agricultural landscape, driving positive change and sustainable growth.

Making Markets Work for the Jamuna, Padma, and Teesta Chars (M4C) project is mandated by the Embassy of Switzerland in Bangladesh and the Ministry of Local Government, Rural Development and Co-operatives (LGRD) of the Government of Bangladesh (GoB) and implemented by Swisscontact Bangladesh and Rural Development Academy (RDA), Bogura. To reduce poverty and vulnerability of the overwhelmingly rural and agricultural char regions, M4C contributes to the households' income generation, improving livelihood capital and increasing their resilience by facilitating impactful changes in the market systems around them. The project has contributed significantly to the char region's agricultural economy, especially in commercialising the agriculture and livestock sectors. Over a decade, M4C's contribution has created income and employment opportunities for the char households to move along the path of prosperity.

Know more about M4C

Ispahani Agro Ltd (IAL), an agro-based venture of the esteemed Ispahani Group, has been at the forefront of agricultural innovation since 2007. With its three business wings, Ispahani Seeds, Ispahani Biotech (IBT), and Ispahani Agro Processing, IAL actively works to develop sustainable agricultural management practices. The company commercially produces agri-inputs such as seeds and biopesticides and markets them through a well-established distribution network of dealers and retailers, effectively reaching farmers across the nation.

Know more about Ispahani Agro Ltd

Entrepreneurial ecosystems
Making Markets Work for the Jamuna, Padma and Teesta Chars (M4C)
To reduce vulnerability and increase wellbeing of vulnerable and marginalised char dwellers living in the northern char region of Bangladesh. Chars are riverine land, susceptible to erosion and soil deposition, which remain disconnected from mainland either seasonally or throughout the year. Due to this unique geographical positioning,...