Serbia started the EU accession talks in 2014, still ongoing. While an upper-middle income country, the unemployment rate remains high: 16% -25% in rural areas, and 40% among young people. The key challenges Serbia is facing include the pace and quality of the reform process, the still fragile labour market, and persistent social disparities accompanied by high migration and emigration rates.
Despite this, there is growing foreign direct investment and service exports thanks to its closeness to Europe.
About Serbia


  • Area in km2: 77,474
  • Population: 6,974,289
  • Capital: Belgrade


Albania, Bosnia & Herzegovina, Colombia, Indonesia, Morocco, North Macedonia, Peru, Serbia, South Africa, Tunisia, Vietnam
Trade, Initial vocational education and training, Entrepreneurial ecosystems, Sustainable tourism
Swiss Import Promotion Programme
The Swiss Import Promotion Programme (SIPPO) is a well-established mandate of the Swiss State Secretariat for Economic Affairs (SECO) within the framework of its economic development cooperation. As for the new investment phase (2017-2020), SIPPO is carried out by Swisscontact.The overall objective of the Swiss Import Promotion Programme (SIPPO) is...
Albania, Bosnia & Herzegovina, Kosovo, North Macedonia, Peru, Serbia, Vietnam
Entrepreneurial ecosystems
Swiss Entrepreneurship Programme
The heart of any entrepreneurial ecosystem is the community of entrepreneurs themselves. The Swiss Entrepreneurship Program (Swiss EP) has incorporated this belief and supports building local startup communities bottom up by working with ecosystem leaders and builders since 2015. We do this by working with selected startup support organizations...


Serbia, Bosnia & Herzegovina
Entrepreneurial ecosystems
How Can a Problem Unify Organizations in Search of a Solution?
With support of Swiss EP, three organizations in Eastern Europe organized a regional program to help scaling startups improve their sales process. A Swiss EP pool of experts used their joint network of startups to generate interest in tackling this challenge.
Vietnam, Albania, Peru, Serbia, North Macedonia, Kosovo, Bosnia & Herzegovina
Entrepreneurial ecosystems
Impact figures of the Swiss Entrepreneurship Program 2020/21
After 6 years of the Swiss Entrepreneurship Program operating, there is a clear development of the startup ecosystems picking up speed in most countries. The program shares updated impact figures for 2020/21.
Bosnia & Herzegovina, Serbia
Entrepreneurial ecosystems
Online programs in the Western Balkans: are they here to stay?
Swiss EP supported three different fully online programs in the Western Balkans. Even if organised locally, online programs enable both attendees and lecturers to be more flexible and to the point.

Swisscontact in Serbia

Swisscontact in Serbia contributes to reducing un- and underemployment, especially for youth, and economic development through two projects.

The Swiss Entrepreneurship Program S-EP works with the entrepreneurial ecosystem to provide local start-ups access to improved programs, high value services, strategic and practical advice, as well as valuable international connections so they create value for the local economies.

The Swiss Import Promotion Program SIPPO works with business support organizations to strengthen their competitive position, facilitate market access and export to Switzerland, the EU, and other international and regional markets.

Swisscontact’s portfolio in Serbia is aligned with Switzerland’s development strategy in the country.