Global Alliance for Trade Facilitation

The Global Alliance for Trade Facilitation is a public-private partnership for trade-led growth, supporting governments in developing and least-developed countries in implementing the World Trade Organization’s Trade Facilitation Agreement. By bringing together governments and businesses of all sizes as equal partners to deliver targeted trade reforms, the Alliance cuts through red tape and end costly delays at borders. 
Swisscontact Bangladesh
Swisscontact Uganda
Swisscontact Cambodia
Project duration
2020 - 2022
Financed by
  • Federal Ministry for Economic Cooperation and Development (BMZ)
  • Global Affairs Canada
  • Danish International Development Agency

The project

International trade has been recognised by the UN as an engine for inclusive economic growth and poverty reduction, and an important means to achieve the SDGs. Trade facilitation can reduce costs, increase opportunities for small and medium-sized enterprises (SMEs), and spark competitiveness and productivity.

Through the Alliance, Swisscontact supports the co-creation and implementation of trade facilitation projects in Bangladesh, Cambodia and Uganda.

By emphasising digitisation and delivering other best practices, the projects enable businesses to trade more easily thanks to streamlined and more predictable processes. Governments save time and resources by modernising trade procedures while still safeguarding their borders. Ultimately, the projects boost trade competitiveness and business conditions, which are key drivers of inclusive economic growth and poverty reduction.

The Alliance is led by the Center for International Private Enterprise, the International Chamber of Commerce, and the World Economic Forum, in cooperation with Gesellschaft für Internationale Zusammenarbeit (GIZ). It is funded by the governments of the United States, Canada, Germany, and Denmark. 


  • Establishing public-private dialogues on trade facilitation 
    Working with governments, businesses and international organisations to create the right environment for trade reforms that respond directly to business needs.
  • Delivering country trade facilitation projects
    This project is working on the ground in developing and least developed countries to make international trade simpler, faster and more cost-effective.
  • Tackling trade barriers with a business mindset to identify trade issues such as customs delays and unnecessary red-tape at borders, and design and implement targeted reforms. 

Expected results

  • Building on sustainable public-private partnerships and inclusive multi-stakeholder dialogues on trade facilitation reform
  • Delivering commercially measurable trade facilitation reforms
  • Capturing lessons learnt from trade facilitation reform through monitoring and evaluation and sharing best practices will encourage more governments and businesses to identify and pursue meaningful reforms.


Insights from the Alliance team visit to Uganda in 2022
In August this year, a team from the Global Alliance for Trade Facilitation (the Alliance) visited the RUSH project to better understand the trade facilitation process, and work with the local implementation team on ensuring proper project alignment. 
Insights from the benchmarking mission to Istanbul on exports and cargo operations
The project team working on the Re-engineering Uganda’s Sanitary and Phyto-sanitary Inspection of Horticulture Exports (RUSH) project, which is supported by the Global Alliance for Trade Facilitation through its implementing partner, Swisscontact, identified Turkish Airlines as a key player in the export cargo space. Turkish Airlines is one of the fastest growing airlines in the world. It is the national carrier airline of Turkey. Currently, it operates scheduled services to 340 destinations in Europe, Asia, Africa, and the Americas, making it the largest mainline carrier in the world in terms of the number of passenger destinations. The team fostered a partnership with the Turkish Airlines, to learn from, and possibly adapt learned practices within the Ugandan export community.
Project RUSH: Request for proposal from IT specialists/software developers for the development of Uganda’s SPS inspection process digital solution 
The Global Alliance for Trade facilitation (the Alliance) in cooperation with Swisscontact and in partnership with Uganda’s Ministry of Agriculture Animal Industry and Fisheries (MAAIF) seeks applications from qualified organizations interested in delivering an SPS Digital Solution at Packing Facilities and the airport.