New Year-Round Tourism Products in Development

Sustainable tourism
14.01.2022
Snowtubing in winter and an adventure park for summer activities are two new tourism products to begin development in Opoja, Dragash/Dragaš area in Kosovo, through a partnership agreement signed between n’Bjeshkë and the Promoting Private Sector Employment (PPSE) project.

This investment is part of the “Development of Tourism Products” activity of PPSE that seeks to support improvement of the local tourism offer. The partner for this activity, the touristic complex n’Bjeshkë is located 3.5 km from Zaplluxhe village, Dragash/Dragaš. The new products to begin development here include: ski lift, skiing trail, snowtubing, snowcat, mountain karting, an educational farm for children and students, a camping area, and an adventure playing zone.

Through this agreement, PPSE will support the purchase of the equipment for snowtubing, the development of the adventure park for summer activities, and the blueberry processing line.

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Kosovo
Entrepreneurial ecosystems, Sustainable tourism
Promoting Private Sector Employment
Kosovo has grown moderately at an average rate of 4% in the last few years (pre-COVID 19) and is constantly facing growing labour force, while the labour market falls short of generating the jobs needed to absorb the new entrants (around 30,000 annually). Formal employment makes around 75% of the overall employment, with public sector accounting for 25% of formal jobs. Youth, women, and minorities (particularly the Roma, Ashkali, and Egyptian) remain the most excluded groups. The COVID-19 pandemic did not spare Kosovo’s economy from its devastating impact.