Micro, small and medium-sized enterprises in Guatemala contribute 85% of the total employment, but only 35% of the GDP. There are several factors that hinder SMEs in Guatemala from becoming more productive, such as low education levels, lack of access to financing and market information, inadequate business management skills, as well as insufficient support offers for entrepreneurs and SMEs. Improving their performance and increasing their participation in local and global markets can have significant positive consequences for the entire economy.
The main goal is to set up a local expert organisation that advises SMEs and entrepreneurs wanting to grow their business and improve product quality, workflows or working conditions in order to increase their competitiveness in the local market.
To achieve this, the project provides practical and hands-on support based on many years of experience and at an affordable price. The target group are small and medium-sized enterprises who have been operational for at least one year, with between 5 and 300 employees and an annual turnover of up to $ 1 million USD. Through voluntary consultancy services, these SMEs can benefit from the targeted transfer of skills, knowledge, industry insights, and in-person catalytic support.
The project will on the one hand introduce Senior Expert consultancy services in Guatemala through Swisscontact’s Senior Expert Contact, and on the other hand liaise with local stakeholders such as other expert organisations, entrepreneurship accelerators and business associations to facilitate the establishment of a local organisation that manages an expert pool of at least 100 local or regional experts.